A sponsorship is more than a donation of product or money. A sponsor, who gives something of themselves, is a partner. Within the horse show industry, we rely on these partnerships to maintain and grow our events. Sponsors are vital to event success for many reasons. They open location options that may have not previously been available. Sponsors add and provide value to exhibitor experiences. They generate bigger audiences and exhibitor bases for events. Sponsors can take an ordinary horse show and turn it into an extraordinary event!