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APHA Unveils Professional Horsemen Ambassador Program

Filed under: Club & Show News,Club and Show News |     

PHJ release

APHA is proud to announce its new APHA Professional Horsemen Ambassador Program, an outreach program designed to increase participation through actively designating a Markel/APHA Professional Horseman or Horsewoman at local shows to help educate, promote and create interest in beginner-level exhibitors.

Creation of this new program was developed and endorsed by the APHA Professional Horsemen Committee for all current Professional Horsemen.

Ambassadors are encouraged to initiate communication with beginner-level exhibitors they encounter who could use assistance but might not have a trainer; all exhibitors are also encouraged to approach Ambassadors for any assistance they might need. That might include questions about showing, training, judging or APHA-related matters.

Ambassadors must be:

  • Current APHA member in good standing
  • Current APHA Professional Horseman/Horsewoman in good standing
  • Age 21 or older

Apply for the APHA Professional Horsemen Ambassador Program

Duties as an APHA Ambassador include (but are not limited to):

  • Being a representative of the American Paint Horse Association
  • Acting in a way that holds true to the APHA mission statement: “to promote, preserve and provide meaningful experiences with Paint Horses.”
  • Hanging your Ambassador banner at your stalls where it’s visible to the public at any shows you attend
  • Checking in at the horse show office at each event you attend and letting them know that you are an APHA Professional Horsemen and Ambassador offering your help to beginners/grassroots riders
  • Wearing your complimentary Professional Horsemen button-down shirt to identify you as a program participant
  • Be accessible and approachable at shows to help new exhibitors learn about Paint Horses
  • Participating in the “Ambassador Campaign” by using the hashtag #markedforgreatness in all APHA-related social media posts (more details regarding the campaign will be included with your banner).

In return for their assistance, participating APHA Professional Horsemen receive:

  • Increased visibility
  • Potential new clientele
  • Recognized as a professional by APHA
  • Validation of your current credentials
  • Name moved to the top of the current Professional Horsemen Directory

This program is open to all current APHA Professional Horsemen—find more information and application details at Current APHA Professional Horsemen can apply for the ambassador program online. For more information about how to get involved in the program, contact Amanda Cormack at or 817-222-6416.


Q: As a show manager, how do I know if there will be any APHA Ambassadors attending my show?
A: We recommend having a sign-in sheet located in your show office for APHA Ambassadors to sign in upon show check-in. Ask them for their name and phone number in the event you need to contact them. This sign-in sheet should be posted for exhibitors in any appropriate location, including the pattern posting area and show office.  Another idea might be to schedule a “Meet & Greet” time during a break in the show.

Q: As an exhibitor, how can I find an APHA Ambassador at a show?
A: Each participating APHA Professional Horseman or Horsewoman will be provided a sign to display at any show they attend. They will also be encouraged to wear their Professional Horsemen-logo shirt. You can also check with the horse show office to see if any have checked in at your event.

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