Snow Quarter Horses: A Lifetime Love Of Horses
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74 – November/December, 2026
By Brittany Vermeer
Snow Quarter Horses is a name that’s synonymous with impeccable breeding, family values, and a desire to form lasting, meaningful relationships in the horse industry. Perhaps most well-known for the legendary, $4 million AQHA sire My Intention, who passed away in 2024 at the age of 18, this farm cultivates their bloodlines carefully with thoughtful pairings that preserve the past and keep an eye on the future.
It’s like Jim Snow says, “The barn and fences are homemade, and so are the horses.”
Jim and Georgia Snow have been involved in the horse industry for the past 50 years. Their legacy is one that started, as most do, simply with a love for the animal.
“My daddy was a horse and cattle trader, so I grew up at the auctions. I left home when I was 16 and started trading horses,” Jim says. “That’s what I’ve done my whole life; with the exception of the two years I spent working for Uncle Sam.”
Georgia grew up showing horses and started working for Joe Earnest when she was 16. Jack Benson was the head trainer, and Georgia rode the second-string pleasure horses. At the time, she knew nothing about Halter, but one day she was pressed into service.
“Back in the ‘60s, the horse shows went all day. If Jack had two horses make it back for Grand and Reserve, everyone else had left by then, and he needed someone to show the other horse,” Georgia says. “He told me, ‘Georgia, you’ve got to do it.’ The first time I showed in Halter, I got Reserve and was shocked. I got really excited, and thought that Halter might be a pretty good deal.”
Jim spent a few years in the Army and afterwards purchased land in Quinlan, Texas. He met Georgia at a horse show. They got married, started a family, and began raising Quarter Horses.
In the early days, Jim bred a few of his Quarter Horse mares to Obvious Conclusion. One of those mares was named Menta, and that cross produced the stallion, The Genuine Article, who became a cornerstone of their early breeding program.
Menta also produced A Real Deal, which was Obvious Conclusion’s first World Champion. In the years that followed, Snow Quarter Horses would continue to develop fine pedigrees that turned out elite industry sires and World Champions.
A Leading Stallion Line-up
Click here to read the complete article
74 – November/December, 2026
